Tracking SEO Metrics that Matter

18 / April 2017,

Tracking SEO Metrics that Matter

Operating an SEO-optimized website serves as a basic point of entry in any company’s online marketing efforts. For small businesses in particular, an effective SEO strategy and implementation can make the difference to help you compete in the market against larger players who have more money to invest in advertising and marketing. When you do […]

Boost SEO Performance with Accelerated Mobile Pages

11 / March 2017,

Boost SEO Performance with Accelerated Mobile Pages

In many ways, your best site design occupies a unique market space. The way your site accomplishes your goals will differ substantially from how other companies might achieve their best results. You may rely on e-commerce capabilities to generate profits, or depend instead on attracting local site visits to generate interest. Your colors, your frames, […]

How to Market Legal Marijuana

20 / February 2017,

How to Market Legal Marijuana

Each year, new states are passing laws that legalize marijuana. What once existed as a surreptitious industry has gained approval, for medicinal and in several states for recreational use as well. If you are operating a dispensary, you now have legal and regulatory requirements that you need to meet, and which you need to tailor […]

Social Media Flares to Get Your Business Boat Noticed

04 / November 2016,

Social Media Flares to Get Your Business Boat Noticed

We’ve said it before and will say it again; putting up even the most professionally designed website is like building a boat and then sending it around a vast lake without an engine. It might drift for a while but once it gets out into the middle of the vast cyberspace water, it will disappear […]

The Evolution of The Penguin

02 / October 2016,

The Evolution of The Penguin

A real life Penguin might appear to be waddling as it crosses the snowy fields of the far north, but the flightless bird has survived and flourished in an inhospitable atmosphere by adapting. Maybe it was that kind of diligence and dedication to survival that has inspired Google’s latest Penguin algorithm update, making this version […]