Machine Learning and the Future of SEO

26 / May 2018,

Machine Learning and the Future of SEO

Machine learning is not a new concept. Basically, machine learning is the process in which machines, or technology, can gather and process new information. As announced in Google’s 2018 I/O Conference, Google will focus more on machine learning as it relates to its search engine algorithm. However, what does this mean for digital marketers and […]

Guest Post: Why Is White-Hat Link-Building Even More Important in 2018?

11 / May 2018,

Guest Post: Why Is White-Hat Link-Building Even More Important in 2018?

White hat link building is basically shifting SEO focus to the human audience who will read content rather than the search engine algorithms which make content more or less visible. This method of link-building furthermore takes every precaution to ensure the rules and policies defining modern search engines are properly adhered to. This increases your […]

Instagram in 2018- The Game Changer for Your Small Business

08 / May 2018,

Instagram in 2018- The Game Changer for Your Small Business

According to CNBC, “Instagram now has over 800 million users worldwide and 500 million daily active users.” With a growing audience and wider demographics, Instagram has grown from a fun app for teens to a powerful networking tool for individuals and brands. On average, users share 60 million images and like 1.6 billion posts every […]

What Killing Net Neutrality Will Mean For SEO

05 / December 2017,

What Killing Net Neutrality Will Mean For SEO

Do you like having equal access to the internet? Are you a small business, content creator or artist? Would you like to pay $50 dollars a month to access social media or $10 a week to access Google? Does giving your internet service provider more money so they can carve the internet into fast and […]

How User-Friendly Interlinking will improve your SEO

24 / August 2017,

How User-Friendly Interlinking will improve your SEO

We’ve often heard that backlinks are an important aspect of enhancing  your SEO game. But did you know that internal linking is also a crucial element in improving your website’s user experience and SEO? The amount of content delivered by freelancers and content marketers has increased more than ever. However, there has never been a […]