On-Page SEO Techniques to Improve Search Rankings

02 / September 2018,

On-Page SEO Techniques to Improve Search Rankings

Understanding the tricks and techniques of on-page SEO optimization are super important if you’re looking to make your website stand out on search engines like Google and Bing. But on-page optimization factors have drastically changed over the years and one mistake can cost your website dearly, making it very important to stay updated with the […]

The August 1 Google Update – Why Website Owners Should Take it Seriously

25 / August 2018,

The August 1 Google Update – Why Website Owners Should Take it Seriously

Google announced a broad core algorithm update on 1st August 2018, which impacted both the local & organic rankings. This update devalues the advice pages that hold questionable Expertise, Authority and Credibility. With this update, Google has just indicated the website owners to focus on building great content and offer a more useful website. This […]

Disruptive Technologies and Marketing (Guest Post)

08 / August 2018,

Disruptive Technologies and Marketing (Guest Post)

Disruptive technologies are redefining marketing strategies, challenging marketers to adjust their strategies to the latest innovations. In the past few weeks you may have seen Google Assistant in every headline. This new development by Google has become very popular and is generating a lot of expectation. Google assistant is a voice-controlled assistant that uses Artificial […]

Should I spend on Google Ads or Bing Ads?

16 / July 2018,

Should I spend on Google Ads or Bing Ads?

If it were the traditional days, our answer would be to toss your entire advertising budget into Google Ads and wait for the results. But now, there is another promising player in the area of search engine, who is blooming and demonstrating extraordinary results – Bing Ads! Most of us have been overlooking Bing Ads, […]

Why Local Businesses Should Take Voice Search Seriously

25 / June 2018,

Why Local Businesses Should Take Voice Search Seriously

“Lots of companies don’t succeed over time. What do they fundamentally do wrong? They usually miss the future.” – Larry Page Yes, the future lies in optimizing your business for voice search. It has to be taken seriously because your customers are looking to find answers to their questions immediately. Try to imagine, what would […]